For the music industry, cryptocurrency will be as disruptive as MTV | Curio

For the music industry, cryptocurrency will be as disruptive as MTV

7 mins | Jul 17, 2021

How NFTs could revitalise the artist-fan relationship. Four decades ago, MTV sparked a new era that allows artists to form deeper connections with music fans through videos, interviews and lives shows. And, until now, nothing else has managed to spark the same connection. Kurt Patat, a former executive at the company, reflects on how crypto is shaking up the music industry in ways reminiscent of the game-changing video network born in 1981.

publisher logo

From Fast Company

Read along