How Lego clicked: the super brand that reinvented itself
18 mins | Jun 26, 2017
In 2003, Lego was in big financial trouble, but a remarkable series of turnarounds made it one of the world’s most powerful brands.
From The Guardian
In 2003, Lego was in big financial trouble, but a remarkable series of turnarounds made it one of the world’s most powerful brands.
From The Guardian