Inside Bumble CEO Whitney Wolfe Herd’s mission to build the 'female internet'
Following Bumble's IPO, we revisit this piece on the now 31-year-old billionaire. Nicole Laporte, from Fast Company, meets with Whitney Wolfe Herd, Bumble's founder and CEO: together they discuss Wolfe Herd's mission to build the female internet', the invested celebrity ambassadors including Priyanka Chopra and Serena Williams, and why she left Tinder. "Bumble’s culture is reinforced by the many friends and former sorority sisters that Wolfe Herd recruited to the company, including head of brand Alex Williamson, VP of marketing Chelsea Cain Maclin, chief creative marketing officer Samantha Fulgham, and chief of staff Caroline Ellis Roche. This core group worked feverishly to get Bumble off the ground in 2014. 'We were spending pretty much every waking minute together,' says Ellis Roche. 'We would sleep over at Whitney’s house.” Adds Williamson: 'As this company has grown, there’s comfort in being together.'"
From Fast Company