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Fast Company
15 mins | May 13, 2020

How Facebook’s ‘like’ button hijacked our attention and broke the 2010s

The 'like' button has become a social currency we can't imagine the internet without. By introducing the like button, Facebook changed the way we interact with content by showing us where we should focus our attention and what we should like and dislike. Christopher Zara writing in Fast Company looks at why 'the like' has created the social decisiveness that defines our political age.

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