So extra: how the director's cut became Hollywood's best ruse to milk fans dry | Curio

So extra: how the director's cut became Hollywood's best ruse to milk fans dry

5 mins | Sep 4, 2019

Would you return to the cinema to see a re-release within weeks of the original? Stuart Heritage writing in the Guardian laments the rise of the blockbuster director's cut where near-identical edits creep back to cinema after a few weeks. Is it anything more than a marketing ploy?

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From The Guardian