How can Snapchat stay relevant? | Curio
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How can Snapchat stay relevant?

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Stay connected with the biggest global stories in business and tech. Presented by Karleen Leveille, every weekday on Curio. In today's episode... Snapchat isn't known for launching creators into internet stardom. But is that about to change? The Washington Post reports how the app is pivoting away from its close-friend connection roots in favour of the content-driven strategies that made Instagram and TikTok so successful. Then, with Snapchat's shares plummeting and user growth slowing, Fast Company explains how AR technology and the app's foray into e-commerce could be its saving grace.

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