You hated your cable package. Your streaming services are bringing it back. | Curio
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You hated your cable package. Your streaming services are bringing it back.

16 mins | Oct 13, 2022
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The oversaturated streaming industry is evolving into a new era of bundles. From Netflix to HBO Max, there are so many streaming services available that customers are struggling to choose. In the classic case of companies replacing new business models with elements from the old, Jessica Toonkel and Sarah Krouse discuss Amazon's latest marketing strategy of creating discounted cluster packages with their rivals.

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