Offset markets need to know their carbon — and their customers | Curio
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Offset markets need to know their carbon — and their customers

6 mins | May 19, 2022
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These changes need to happen for the industry to be fully effective. There’s invention and competition in carbon markets, but they will have high uncertainty until two sets of problems are solved. First, as Nathaniel Bullard reveals, carbon markets must be sophisticated about carbon reductions and customers' needs before they can scale up.
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