Gamification took over the gig economy
It democratized design and found unparalleled success. The easy-to-use design platform has become a word processor for our modern visual culture. But how did the business that received over 100 initial investment rejections turn itself into a company valued at $40 billion? Mark Wilson explores the rise of Canva. Here, he examines how its co-founders Melanie Perkins and Cliff Obrecht have reshaped the design industry by creating an easy-to-use, templated platform that made designers of us all.