
The Guardian
Nov 7, 2022 - 13 min
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The management consultant’s guide to love and sex. "Jacob is just one of a growing number of people seeking inspiration from business schools rather than poetry in the quest to find the right partner. This hard-headed attitude is evident in the practical turn that romance’s ardent lexicon has taken in recent years. We look for partners, not soulmates. We avoid deal-breakers." Alice Hines, writing in 1843 Magazine, investigates.